If you can’t see your Best Time to Post time slots for Instagram or TikTok, or if they don't look right, you're in the right place! This article covers the most common issues related to Best Time to Post, and how to resolve them.
Time Slots Not Showing?
If you're not seeing any Best Time to Post time slots on your Calendar, here are the most common reasons why:
Your Plan Doesn't Include Best Time to Post
Best Time to Post for Instagram and TikTok is available on Later's Creator, Starter, Growth, and Advanced plans. If you’re on a Free plan, you’ll need to upgrade your plan.
Not sure what plan you’re on? Go to Settings > Subscription to check.
Best Time to Post is Turned Off
From Calendar Settings, you can turn Best Time to Post on or off for both Instagram and TikTok—so make sure it's not turned off. Here's how:
Desktop
From Later on the web, select your Instagram or TikTok profile and click on the gear icon above your Calendar to get to your Calendar Settings:
iOS
From Later's iOS app, go to Account > Best Time to Post to enable this feature for your eligible Instagram profile(s).
Android
From Later's Android app, go to Account > Best Time to Post Settings to enable this feature for your eligible Instagram profile(s).
You Have a Personal Profile/Account
Best Time to Post for Instagram is only available for Instagram business and creator profiles. Currently using a personal Instagram profile? Learn how to switch
Best Time to Post for TikTok is only available for TikTok Business Accounts. Currently using a Personal TikTok Account? Learn how to switch
You Have More Than One Profile Selected
Best Time to Post looks at data for your Instagram and TikTok profiles. Make sure you’ve only selected one Instagram or TikTok profile when you go to your Calendar Settings through Later on the web.
To deselect a profile, click the checkmark (✓) on the profile above the Calendar.
You Don't Have Enough Followers or Posts
Creator, Starter, Growth, and Advanced plans require 100+ followers on your Instagram and/or TikTok profile to use the current versions of Best Time to Post.
Time Slots Seem Wrong?
If your Best Time to Post time slots don't seem right, it could mean that Later doesn't have enough data to calculate different times.
This could look like your time slots all being at the same time, or being much earlier or later than expected (for example, all of the time slots showing at 1 am).
To resolve this, try posting on different days and times to provide Later with more data. Then, return to your Calendar Settings and click the Recalculate button. This should provide Later with enough data to recalculate your recommended post times!
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