In this Article:
Creator & Brand Collabs is a program built to bring together creators and brands for partnerships, collaborations, sponsored content opportunities, and more.
Brands can join Creator & Brand Collabs and find creators to collaborate with.
Are you a creator? Learn more about Creator & Brand Collabs for creators
Important:
- Later does not pair together brands and creators
- Creator & Brand Collabs for brands is available on Growth plans and up
- Creator & Brand Collabs is a beta feature
- This feature is not supported through our iOS and Android mobile app
How Creator & Brand Collabs Works
- Join Creator & Brand Collabs on Later on the web
- Use filters to search for creators that you’d want to work with
- Save your favorite creators
- Reach out to creators through their Instagram DMs about collaboration opportunities
- It’s then up to you and the creator to negotiate what the collaboration or campaign will look like and how they will be paid
Remember: You must complete the agreed-upon services and compensation if you partner with a creator on a campaign. See our Creator & Brand Collabs Program Terms for more details.
How to join Creator & Brand Collabs for Brands
- In Later on the web, go to Creator & Brand Collabs > Brand Home in the side navigation. Check that you see the For Brands label beside the Social Set switcher.
- Click Get Started
- Read the terms and check the boxes next to each one if you agree
- Click Accept & Continue
- Start finding creators! Learn more about finding creators in Creator & Brand Collabs
What’s Next?
We have lots planned for Creator & Brand Collabs to make it even better—stay tuned for updates!
Related articles:
How to Find Creators in Creator & Brand Collabs
About Creator & Brand Collabs for Creators