This article will outline the differences between Later’s plans and how to get started with the plan that suits you best.
Overview
Later offers 4 plans:
- Free
- Starter
- Growth
- Advanced
The Free plan offers a great introductory suite of features to help you get started with social media scheduling.
Our paid plans offer more features. On our Growth and Advanced plans, you can add additional Social Sets and users to your plan at an additional cost.
Note: Not available on accounts that have already had a trial or paid plan in the past.
You can see all of our plans and what’s included in each on our pricing page, but for an in-depth look at our plans and how to get started, this guide will help.
Pricing Overview
| Free | Starter | Growth | Advanced | |
|
Base Plan (USD) |
Free | $15/mo $150/yr |
$40/mo $400/yr |
$80/mo $800/yr |
| Included Social Sets | 1 | 1 | 1 | 1 |
|
Add Social Set (each) |
N/A | N/A | $15/mo $150/yr |
$15/mo $150/yr |
| Included Users | 1 | 1 | 3 | 6 |
|
Add User (each) |
N/A | N/A | $5/mo $50/yr |
$5/mo $50/yr |
|
Post Per Social Profile |
10 | 30 | 150 | Unlimited |
When selecting a plan, there are 2 terms that are good to know:
Social SetA Social Set allows you to add one of each supported profile to your Later account. One Social Set = 1 Instagram, 1 Facebook, 1 Twitter, 1 Pinterest, 1 TikTok, 1 LinkedIn |
Check out our Guide to Social Sets to learn more.
UserUsers are unique logins that have access to your Later account. Each plan includes one account admin. Additional users added to an account can schedule posts and manage media, but are restricted from making changes to the account settings. |
Check out How Do I Add or Remove a User to learn more.
Free Plan
Later’s Free plan is great for individuals looking to post single images to 1 Social Set. The Free plan can’t be customized.
This plan includes:
|
Plan |
Posts per month |
Users |
Social Sets |
Access Groups |
Included Features |
|
Free |
10 per social profile |
1 |
1 |
1 |
|
You can sign up for Later’s Free plan at any time. No credit card required. This plan is always free, forever!
If you haven’t already, sign up now.
Starter Plan
Upgrading to Starter will give you more features and extend your posting capabilities with Later.
With this plan you'll get all the features included in Free, with the addition of the features outlined below.
|
Plan |
Posts Per Month |
Included Users |
Included Social Sets |
Access Groups |
Features (in addition to Free plan features) |
|
Starter |
30 per social profile |
1 |
1 |
1 |
|
** = Due to Instagram restrictions, Stories must be published using mobile push notifications.
Growth & Advanced Plans
Our Growth and Advanced Plans both include all of Later’s features. The difference between these plans is the number of Social Sets, users, and posts included. On these plans, you can also add more Social Sets and users if needed at an additional cost.
These plans also give you unlimited Access Groups. This allows you to keep your Media Libraries and Social Sets separated for your different brands or clients, while restricting user access to only the Access Groups they need.
With these plans you’ll get all of the features included in Free and Starter, with the addition of the features outlined below.
|
Plan |
Posts Per Month |
Included Users |
Included Social Sets |
Access Groups |
Features (in addition to Free + Starter plan features) |
|
Growth |
150 per social profile |
3* |
3* |
Unlimited |
|
|
Advanced |
Unlimited |
6* |
6* |
* = Add additional Social Sets for $15/month each and users for $5/month each.
Setting Up Your Paid Plan
You can upgrade to one of Later’s paid plans at any time from the pricing page (you’ll create a free account before starting a subscription). Here’s how:
Note: Not available on accounts that have already had a trial or paid plan in the past.
- Visit the pricing page to see how much your plan will cost.
- Choose either the monthly or yearly payment option.
Tip: Save 17% by paying yearly! - Once you’re ready to move forward, click Select Plan.
- If you haven’t already, you’ll be asked to create an account or sign in.
- Already have an account: log in when prompted
- Don’t have an account yet:
- Click Create an Account and follow the prompts. When you arrive on the Later Calendar, click Start 14-Day Free Trial in the top right corner.
- You’ll be taken to a similar pricing page within the Later web app. Select between yearly and monthly billing, then click Start 14-Day Free Trial again.
- On the checkout page, review your plan details. If you’ve selected the Growth or Advanced plan, you can add additional Social Sets and users if needed.
- Enter your credit card information.
- Click Start 14-Day Free Trial or Subscribe.
Once you’re done, your new plan is ready to use! Your plan will renew automatically until it is cancelled.
If you’re new to Later, check out our Getting Started guide to start scheduling.
Related Articles:
Payment Options
A Guide to Social Sets
Add or Remove a User
Add or Remove Social Sets and Users from Your Plan